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You’ve decided to sell your home. Whether you are under
pressure to sell quickly or have all the time in the world,
first attention should be paid to making your property as appealing
as possible. Your aim is to draw attention to the best features
of your home in order to satisfy a sensible and conscientious
buyer. Besides presenting all that is attractive about your
home and neighbourhood, you will want to eliminate anything that
could distract potential buyers from the real value of the property.
What’s good about your Ottawa house and its
surroundings?
The first thing to do is to make a checklist and do your own
inspection as if YOU were buying, not selling. Walk around the
neighbourhood. Approach your house as if you were a stranger.
Enlist friends and family to help you assess the appeal of your
home and how to present it in its best light:
- What is your impression of the neighbourhood?
- What are the selling points of the house and its surroundings?
- Are there schools, shopping, recreational and health facilities
nearby?
- Is there easy access to public transport and highways?
If the property is in a busy neighbourhood filled with children
it will attract certain buyers, if it is in an out-of-the way
adult community area it will attract others. Practice describing
your home in a positive, enthusiastic manner; if you believe
it, so will your buyer!
Be realistic. There is a market for everything from “fixer-uppers”
for the handyman to low maintenance homes for families who want
to spend their time and effort on activities outside the home.
If you pay attention to what your house has to offer you will
be able to attract a buyer who wants what you are selling and
will pay your price.
Work from the outside in.
The old saying that you never get a second chance to make a
first impression also applies to real estate. The first thing
anyone sees of your house is the outside, - what Real Estate
Agents call “curb appeal” - so take a look at your
house and yard with a critical eye. Look for chipped or faded
paint, warped fence boards, oil stains in the driveway, stains
on the patio, missing shingles or other signs of ill-repair.
You want the exterior to attract the buyer. You want the buyer’s
first impression to be “This could be the one!”
Inside your house – make it inviting!
First impressions on the inside are equally important. Walk
into your home; your first impression should be one of cleanliness,
open space, lots of light and a fresh smell. Do you feel welcome
and comfortable? You’ll sell your home if prospective
buyers can start to think of how comfortable it would be to
live there.
What’s under the surface?
Being up-to date on maintenance and taking care of needed repairs
guarantees an attractive product for a buyer. It also creates
confidence. Make sure that there are no cracked windows, holes
in the walls, or stains in the ceiling, all of which indicate
maintenance problems. If you have been putting off replacing
the furnace, fixing the roof or broken front step or replacing
windows, insulation or weather stripping, now is the time to
take care of it. A well-maintained house puts the buyer at ease,
confident that there will be no surprises. It can make a significant
difference in selling price and how quickly your house will
sell.
Preparing to put your home on the market – 10 important
steps:
- Find a Real Estate Agent with a track record of selling
properties in your area. Don’t be afraid to ask for
references or ask friends for help in choosing an agent.
- Identify any major repairs that are needed and hire reputable
professionals to do the work. Fix any leaks in the roof, dripping
taps, electrical problems.
- Start with the outside. Keep the lawn mowed, flowerbeds
and hedges weeded and trimmed. Remove all the dead vegetation.
Spruce up gardens and walkways with bright annuals –
pots of impatiens, pansies or geraniums can be placed anywhere
that you could use a splash of color. Wash fences, windows
and shutters and clean the eaves. Sweep and scrub down patios
and pathways. Store the kids’ toys and garden tools
neatly in the garage or toolshed or at someone else’s
house!
- Make sure that regular maintenance is up to date: this can
include having the chimney and pool maintained and the carpets
professionally cleaned.
- Paint is relatively cheap and a coat of paint where needed,
inside or outside, can make a world of difference. When choosing
colors, put yourself in the shoes of the buyer. Stick to neutral
colors that not only allow the features of the house to be
seen but will also encourage the buyer to imagine how their
“stuff” will look in your home.
- Kitchen cupboards outdated? A cheap fix up can include a
fresh coat of paint on kitchen or bathroom cupboards and replacing
the handles on drawers and cupboard doors. All are inexpensive
ways to modernize and brighten areas that need a little perking
up.
- Clean! Clean! Clean! Clean your windows and blinds. Wash
the curtains. Check doors, light switches, doorframes and
baseboards for smudges. Get up on a chair or stepladder and
dust your ceiling fans. Don’t forget to dust the ceilings
and light fixtures. Check corners for cobwebs.
- Replace burned out light bulbs and make sure the lighting
in each room is appropriate. Track lighting can brighten up
a dark room and is inexpensive to install. Table lamps can
soften the light in a bedroom or den.
- Ask a friend to pose as a “buyer” for you. Prepare
the house to show and have your “buyer” come to
look it over. Then have the “buyer” tell you frankly
what their impression was, what they liked, what they disliked.
There’s nothing like a fresh set of unbiased eyes!
- Pay attention to safety. Make sure there are well-maintained
smoke detectors and fire extinguishers and unobstructed access
to outside doors. Eliminate clutter in basements and attics,
particularly near electrical outlets, furnace and hot water
heaters.
A place for everything and everything in its place.
No matter what your lifestyle, when you are showing your house
you want the cupboards neat, the counters and stovetop clear
and clean. Clear out the clutter and make optimal use of your
space. Do an inventory with a critical eye and use this opportunity
to get rid of everything you no longer want. Have a garage sale.
Give away the things you’re never going to use again.
If you just can’t part with some of the treasures that
are cluttering up your house, put them in storage. Use this
opportunity to do a thorough clearing-out. Remember that every
nook and cranny is going to be looked over – under sinks,
in the linen closet and storage areas.
Make sure they are clean and neat.
Don’t despair if you’re selling a small home. Don’t
be discouraged if the house you are selling is smaller than
average. Although the median size for a typical new single-family
house today is 2,100 square feet (up from 1,400 in 1970) there
is still a strong demand for smaller dwellings as entry-level
homes for first time homebuyers. Statistics indicate that first
time homebuyers comprise a healthy segment of the market so
there is a sizable market for your “cozy starter home”.
You can make the most of your small space by:
- Eliminating the clutter from the outside and the inside
- Make sure that what the buyer sees is the house!
- Emphasizing “bright and roomy” - A small room
will look larger if the ceiling is painted a lighter color
than the walls. Strategically placed mirrors also make a room
look bigger
- Placing furniture against walls to open up as much floor
space as possible - Eliminate over-crowding and open up space
by storing furniture, knickknacks, pottery and anything else
that draws attention to the small space
- Keeping floor coverings light - You can camouflage dark
or worn carpets with strategically placed furniture and soft
colored throw rugs
- Keeping window treatments light and soft - If your heavy
dark curtains make the room look dark and dull replace them
with inexpensive neutral colored verticals or light drapes
- Using accessories - Tall narrow mirrors, pictures and plants
make a room look bigger than low, wide pieces
- Paying attention to external space - A porch with comfortable
chairs or a back yard patio with table and chairs tastefully
decorated with planters of bright flowers or small shrubs
are a pleasant extension of the family’s living space
OPEN HOUSE – Are you ready???
Here are some finishing touches and last minute preparations
that will make your open house a success:
- open all drapes and window blinds
- ask a neighbour to take your pets for the day
- make sure counters, dressers, desks and sinks are clean
- scrub and shine the bathroom – tub, sink and toilet,
walls and mirrors
- have a fire in the fireplace on cold days
- There is nothing more welcoming than the smell of home
cooking. An apple pie or cinnamon buns fresh from the oven
create an immediate aura of comfort. Use your imagination!
- Indoor plants create a warm and friendly atmosphere. Fresh
cut flowers inside the front door, on the dining room table
and in the bathrooms are pleasing to the eye and make your
house smell wonderful. Your florist can advise you on the
most fragrant and attractive arrangements, what heights and
colors look best in
different areas.
- Send young children to visit friends or relatives for the
day so that you can concentrate on the task at hand –
SHOWING YOUR HOME!
- Check your yard and surrounding areas for unsightly garbage.
Check the sidewalks in front of your neighbour’s homes
as well.
Emphasize the good points of the neighbourhood and the
house!
Whether you are selling a townhouse or detached home, property
with a large yard or no yard at all, present all the features
of the home in the most positive light. A small home is easy
to care for; a larger home provides “room to grow”
and space for different activities. If the home is near to shopping,
schools and transportation, emphasize that. If it is far from
the bustle of commerce, off the beaten track, quiet and private,
that is also a selling point.
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